Cooking Utensils: the Truth Behind the Hype

Using the most suitable cooking utensils can make the difference between a wonderfully planned gastronomic banquet and an awkwardly made excuse-for-food. Or so the celebrity chefs who are sponsored by the major kitchenware companies would have us believe. The question we novice chefs have to ask is, ‘Do the correct tools genuinely make all the difference?’ ‘Does the way you chop, slice, dice and dish out your meat and two veg physically affect the flavour?’

Okay, granted, if you lack the appropriate utensils, it may be tricky to drain your pasta without picking up a couple of third degree burns, and you might find those curly radishes to top your salad bowl difficult to pull off, but is there really an optimal shape and size for food intended for the human mouth? To get a short answer to this question, we need to take a look at Chinese cuisine.

Chinese recipes emphasize the importance of presentation. Eating is a sensory experience. If the food looks, smells and even sounds good (think of sizzling woks wheeled to your table in a good restaurant) we’re salivating even before the first morsel gets anywhere near our mouths. Chinese chefs have long understood that your senses are connected. Your senses all lead to the same place – your brain. And it’s your brain that makes the final assessment. As innumerable sponsored-up-to-their-eyeballs master chefs will fall over each other to inform you, the way you prepare your veggies and present your dishes will have an enormous affect on the way your meal will taste The other definitive feature of Chinese cooking is the way the vegetables and meat are cut. There are strict rules concerning the size and shape of the food on the plate. Each dish should be easy to handle – it should invite you to pick it up… but then again you’ll have to use chopsticks.

Cooking utensils, it would seem, really can transform a mundane meal into a feast… if you know how to use them. Owning the appropriate set of knives to chop and cut, nip and tuck, is one thing; owning the skills to use them is another. However, to develop your technique, you need to own the utensils in the first place. You have to start somewhere, and leafing through a kitchenware brochure at the behest of some celebrity chef or other is as good a place to start as any – the best place to start is from the recipe. After all, the recipe is what you are interested in, and what you and your family is going to end up eating.

What makes a cook into a master chef? The salient factor is their ability to shower their creations with loving care and attention, as anyone who has read an Isabelle Allende novel will testify. Once you have your tools and skills, the possibilities for experimentation and gastronomic exploration are boundless. And you can bet there is a specially designed set of cooking utensils to cope with any culinary creation you might dream up. For the majority of us, one appliance can be adapted to manage a diverse range kitchen tasks, but for the experts there is a specific tool for each and every kitchen task.

This apparently trivial distinction between the two ways of thinking about cooking can have a profound affect on your meals. Take an onion, for example. According to the experts, it should be sliced a particular way to enhance the flavour, although, as we have learnt from the Chinese, the visual result is at least as big a factor in determining how the food will taste. Viewed in this way, slicing the onion ‘after the book’ becomes as important as, say, the amount of oil you add to the pan. It would seem that using the right kitchen utensil in the chef’s domain is imperative. In short, prepping your ingredients by following someone’s mealtime master plan can transform the appearance and flavour of the final dish. Get this right and you are no longer a cook. You are a chef

Selecting The Best Utensil

Selecting the right set of cooking utensils is dependent on the content of each individual recipe. Suggestions for cooking utensils are very often presented within the cooking book or online recipe page and, traditionally, they are accompanied by clear instructions to enable you to choose the right utensil for the right job. Cooking utensils, it would seem, do have a central role to play. Your family is certain to enjoy the excellence of your cooking if it is prepared with skill and loving care, but if not, they may reach for an entirely different set of utensils.

There are many companies that produce fine cooking utensils, but on balance, it is better to start from the recipe book and build up a collection of what you need as needs arise before you start leafing through the pages of glossy catalogues.

The Impact of Technology on Marketing and How Brands Can Use Technology in Marketing

The virtual realm ranges from the daily humdrum to some of the most astonishing and complex utilities that have changed the way we live our lives. Today, each one of us have become a creator and designer, which was not very appreciated a decade ago. In 2008, Nike got recognized as the World’s Most Innovative Company, all credit going to Nike iD, which helped the customers to imprint personalized designs onto Nike sneakers. We are living in the age of technology and creativity, where latest and easy to use tech tools accessible on our phones through apps are available. You talk of any sector or industry, technology has not only enabled, but also encouraged a unique customer experience.

Let’s see some examples:

Real Estate: Real Estate professionals are leveraging VR to allow home buyers to visualize, interact with, design and experience their homes in immersive 3D. You can now design your interiors even before the house is constructed. You can now view every corner of your house and see what it looks like in real life, rather than relying solely on 2D models and other people’s advice. To the builders, it helps them is giving confidence to the customer in terms of designing, purchasing decisions and above all saves a lot of time.

Retailers’: Technology has changed the way people explore a store. Now if you want to buy furniture or even a car, you can make your selection sitting on your couch. The pricing and other relevant details are made available just in few clicks and your order gets placed. Also so many technologies, including VR have come up where the customers can take part in an experience where they can design their wardrobes, kitchens, bathrooms, etc. and even share it ahead with their friends through various social media channels.

Advertising: Advertising houses are making big time use of VR and related technologies and are designing their campaigns in context of the brand culture. Mountain Dew for example, created content and videos using Samsung’s Gear VR. Industry players and experts believe that if there is anything that is going to inspire mass consumer adoption, it will be Virtual Reality. It has also been observed that commercials with an interactive experience holds on the visitors for a longer time, in comparison to others!

Entertainment: You can now enjoy the music of your favourite artist anytime and anywhere. Music companies, specially are already exploring the role the technology can play in live music experiences.

Health care: With a 3-D model, doctors can now explore a 360-degree view of the patient’s body or a particular part before the surgery and thus spot and work on some critical issues that need to be addressed. Moreover, it also helps patients get a better sense of what will occur during the procedure, which can help put them at ease.

Travel: A lot of airways have found a new way of entertaining the customers while waiting for their flight. Airports now have public VR kiosks, where they can virtually visit a place even before they board. Experts have shared these experiences are not only a wonderful source of in-flight entertainment, but also drives the customers’ attention towards things like services, etc.

Thus technology is helping the brands to create a unique and memorable experience. While every sector and industry is becoming competitive; creation of a viral and immersive customer experience is something that the marketers will have to think of. Being ‘tech forward’ has a lot of importance these days, but at the same time, not many brands and agencies are well-versed with it. So think smartly about how will you use technology to create an engaging and memorable experience for your customers!

Earn Money From Home Fast

If you're looking for ways on how you can earn money from home fast for you to be able to make an additional income without having to give up your current job or spend more time away from your family and loved ones, you should consider the wide range of jobs that you can get online. These jobs will allow you to earn an amount much more than your previous job.

These types of work opportunities that promises to allow you to earn money from home fast could certainly fulfill your lifelong plans and make your dreams come true because you can earn a great deal of money while being with people that matters to your heart the most. But let it be reminded that your income will still depend on the time you spend for work.

One benefit that a person can get from these works at home jobs is the fact that they do not require you to work 5 days a week for at least 8 hours a day. In fact, a lot of these home jobs could have been done at your own leisure. You can work even for 3 hours if you wish, just as log as you meet your deadline and you deliver your work in good quality.

Another point why people would rather opt for this kind of job is the fact that they can be paid immediately or after every after after work is finished since they can get the fruit of their labor all at once. However, this is not always the case since other employers prefer paying twice a month or once a month depending on what is agreed upon.

Imagine learning more than what you even receive from your regular job. Would not that be so much fun on your part? No need for you to worry about your future because work at home jobs have got that covered for you.

The Importance of English and How It Can Affect Our Lives

English has become a global language and learning it has become extremely necessary for all of us. It is the most widely used language out of the 4,000 to 5,000 live languages ​​spoken in the world. There are a whopping 350 million native speakers of English. The use of English has become important in our day to day life and therefore a strong hold on the English language has become vital for the success of our lives. A fluent English speaker can expect a lot of things in his life. He can imagine a beautiful foreign girlfriend, a nice car, a lovely house and many more things. Above all, people show a lot of respect to a fluent English speaker.

English is an international language that most of the people are using all over the world. Some of the countries where English is spoken are United States of America, United Kingdom, Canada, India, Australia, Pakistan, Mauritius, Philippines, Singapore, South Africa, Sri Lanka etc. Just imagine how this language can help in communicating with people living in other countries.

Why should we learn English?

After Mandarin, English is spoken by more people than any other language. It is the international language of business, science, and technology, defense (armed forces), engineering, tourism and other departments. With the help of this widely used language, you can travel to different countries and can communicate with them easily. You would not need any translator for this. Moreover if your spoken English is fluent then a good job is waiting for you. People would accept you because of your public speaking abilities. Many of us lack confidence because we do not know effective communication skills but learning this widely used language would solve this problem and make you stand apart from the rest of the competitors. If you are planning to start a business then this language is a must. English is considered as the language of business and therefore proper business planning (especially globally) is ineffective without this language.

Nowadays, most of the multinational companies demand good communication skills in English and if you have the capability to do so then there would be no problems getting a nice job. A good job would mean a good life; a happy family and a respectable position in the society. Such is the power of English language.

How should we learn English?

There are many ways through which you can learn the basics of English Language. You can enroll yourself for spoken English course offered by many educational institutions. The course would make you spend a few thousand rupees but if you opt for English training online then that might be completely free of cost. Google would help you in finding a suitable English learning website. Search with keywords like "learn English", "learning English", "learn English free", "learn English free online" etc. Search results would show you lots of results, you can choose the one that offers the best tutorials and free resources.

Learning English Online

With the advancement of the internet and the popularity of the World Wide Web, learning online has become extremely easy. All you need to have is a computer system with a broadband connection. This would give you the power to access unlimited resources and tutorials for learning English. It is convenient because we can learn English from anywhere and there is no need to buy expensive books. These websites serve more as a library where you have access to tutorials, exercises, videos, other resources free of cost. Just spend 2-3 hours on a daily basis and you can be an expert in this language. Remember complete dedication and a good grasping power is what you require the most. You should be determined to learn English and this determination and zeal would help in making this task of learning possible.